A year in the making - Sakura 2012 Tokyo

I had just taken possession of my new Red Scarlet X Camera and was off to Tokyo for a project. When I wasn't working on the Dentsu Tokyo thing I was in town for, my plan was to shoot some day in the life of Tokyo. Luckily I just caught the tail end of the Sakura (Spring Cherry Blossom).

I was getting a lot of footage and one of the days I ended up in Yoyogi Park where I came across a street performer. I had never seen the instrument he was using but I was instantly enthralled, as where some other locals and tourists. Before I moved on I ended up buying his CD.

Later back at my hotel when I was looking through some of the footage and listening to the CD I noticed that he had actually played one of the tracks that was on his album while I had been shooting him! So I decided to cut together a bit of a music video for his music. Here is the result!

Credits

Director / DP / Editor: Steve Mottershead
Additional Camera: Motoki Tomatsu

Shot on Red Scarlet X using canon L-Series glass

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Ping - BTS

We had the pleasure of working with The Martin Agency once again on this years Ping campaign.  Artjail was on set for some VFX sup'n on location in Tarzana CA.  Here are a few shots from the shoot.  It was amazing to be that close to three of the top golfers in the world!

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Morgan Stanley - BTS

Morgan Stanley - Rebrand Campaign

Artjail Creative Director Steve Mottershead was approached by the Martin Agency very early on during the development stage.  Steve and the team at Artjail helped sell the idea to the client by completing a mood edit to that generated a lot of excitement for the visual possibilites for the films.

The mood edit and Post Production was completed at Artjail. Eron Otcasek cut all the spots while Mark French and Steve were the lead Flame Artists.  We completed all the comps and Color Grade in Flame.  Senior Designer Kiffer Keegan led the design discovery in After Effects that Mark and Steve used as inspiration for the final pieces.

We worked off of the amazing still work conceived by Associate Creative Director D’Arcy O’Neill and photographed by famed photographer Nadav Kander. It was a great place to start.  But we needed to translate it into motion.

The live action portion of the project was done through Steve's live action rep Breed. We did a total of Ten Shoot days, three days in studio in NY and LA. The rest of the shoot days consisted of more or less a guerilla crew.  Other than the aerial day in San Francisco. In the studio we shoot the talent against a White Cyc giving us the human element of the industry composites. DP Adam Marsden was great at sculpting and animating the in camera lighting to help attain a revealing effect for the eventual organic comps. On location Adam and Steve each had a camera, a Red Epic and Scarlet, where they basically just found and shot as much as they could.

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